Description
As Licensing Manager at Global Icons, you will play a pivotal role in the sales, development, and management of licensing opportunities for our esteemed roster of corporate and consumer brands. You’ll be responsible for identifying and executing strategic partnerships that extend our clients’ intellectual properties into high-potential product categories. Your efforts will directly contribute to revenue growth, brand engagement, and marketplace visibility, while ensuring our clients’ brand standards are upheld and exceeded.
Licensing Manager will be based in our LA office and responsible for sales, development, and management of North America licensing opportunities for Global Icons’ roster of brands. Ensuring our client’s IP are passionately represented and sold across multiple categories driving results so existing fans and new consumers are constantly engaged.
Requirements
- Lead licensing initiatives across North American categories with a focus on Toys, Gift/Novelty, Publishing, Stationery.
- Proactively identify and pitch licensing opportunities to top-tier manufacturers; negotiate new deals and renewals that align with client objectives and drive incremental revenue
- Serve as the internal category expert—monitoring trends, competitive activity, white space opportunities, and partner capabilities
- Conduct ongoing market research to uncover new trends and align brand strategies with emerging consumer demand
- Analyze the evolving retail landscape and adapt category strategies to stay ahead of industry shifts and consumer behavior
- Manage full deal lifecycle: from pitch and negotiation to on-boarding and hand-off to Product Development team
- Collaborate with Global Icons' President to deliver robust forecasting and category planning to exceed revenue targets
- Ensure licensees follow Global Icons' brand and contractual guidelines, liaising with Finance on royalty tracking, audits, and timely reporting/payments
- Represent Global Icons at key trade shows (e.g. Licensing Expo, Toy Fair, etc.) to maintain industry relationships and scout new trends and partners
- Maintain close communication with clients, ensuring they are updated on brand and solicitation activities, category expansion, and partner performance
- Cross-functional collaboration with internal teams: Legal, Sales, Product Development, Retail, and Finance to ensure cohesive program execution
- Deliver compelling presentations and communications to both internal stakeholders and external partners
